
Trade tensions between the United States and the European Union have intensified, as former President Donald Trump escalates demands for significantly higher tariffs in ongoing negotiations.
With an August 1 deadline looming, both sides face a standoff that could trigger retaliatory measures and unsettle global markets.
Trump pushes for 15%–20% minimum tariffs
Financial Times reported citing sources familiar with the discussions, that Trump has proposed a minimum tariff of 15% to 20% on most goods in any agreement with the EU, a sharp increase from the previously discussed 10% baseline.
This hardened position appears designed to test the EU’s willingness to accept unfavorable terms as the talks near a critical juncture.
Trump has also dismissed recent EU proposals to reduce car tariffs and is reportedly comfortable keeping duties on automobiles at the existing 25%.
US officials have further indicated that, even if a deal is reached, the administration could pursue a reciprocal tariff rate exceeding 10%.
The possibility of a 30% blanket tariff on all EU imports, floated by Trump and linked to the August 1 deadline, has raised alarms in Brussels.
The European side remains divided over how aggressively to respond, but the mounting pressure has fueled internal discussions over retaliation.
European officials warn of retaliation
EU trade commissioner Maroš Šefčovič delivered a downbeat report to EU ambassadors following his recent meetings in Washington, highlighting the widening gap between the two sides.
German Chancellor Friedrich Merz echoed this pessimism, warning that while the EU supports sectoral rules to manage tariffs, “the American side views it more critically.”
FT cited a senior EU diplomat who said that if Trump insists on locking in 15%–20% reciprocal tariffs, it would effectively undo months of negotiations and push Brussels closer to retaliation.
“We don’t want a trade war, but we don’t know if the US will leave us a choice,” the diplomat stated.
A second EU official added that “the mood has clearly changed” in Brussels, noting growing support for countermeasures: “We are not going to settle at 15 per cent.”
The EU has already prepared multiple packages of retaliatory tariffs but has delayed implementing them while talks continue.
These include measures on €21 billion of annual US imports, targeting goods such as chicken and jeans, set to take effect on August 6 if no deal is reached.
Another proposal targets €72 billion in imports, including Boeing aircraft and bourbon, with a third list in development that would extend duties to digital services and online advertising revenue.
Market reaction and economic implications
The S&P 500 dipped as much as 0.2% following news of Trump’s tariff demands, though markets have largely remained resilient.
US stocks have reached record highs since the president first imposed wide-reaching tariffs in April, before reducing them to 10% for a 90-day period.
Despite warnings from economists that elevated tariffs could drive inflation, the US consumer price index saw only a minor uptick this month.
Meanwhile, the US collected nearly $50 billion in additional customs revenue in Q2, and has thus far avoided sweeping retaliation from major trading partners.
Still, with €380 billion in EU exports to the US now under threat, out of a total €532.3 billion, the prospect of retaliatory action remains a growing concern.
The EU’s largest market is the US, accounting for one-fifth of its total exports, raising the stakes considerably as the August 1 deadline approaches.
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